For all of the waste-reduction programs in major corporations, little attention is paid to the primary process with which a board governs: communication. Board communication has the potential to substantially enhance ethical conduct, return on equity, and total return to shareholders. It is time to shift this potential asset to a real one.

The article is co-written by Mickey Connolly, CEO of Conversant, and Bill Boyar, chairman of Boyar & Miller, a Houston law firm specializing in corporate negotiation.

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